ATHME
B2C SPORTS APP
MOBILE APP WHERE SPORTS MEET COMMUNITY WITH 4500+ USERS
4500+
4500+
DOWNLOADS
The game changer!
The first thing i always check if the product has a well defined base which is the most import variable to make an impact.
Re-defined branding
For Version 3 I redefined the entire branding for ATHME. Introduced new color palette with improvised hues, tints and shades. Which gave a new identity to stand out in the market.
Designed entire new design system
Designed entire end to end tailored design system with labeled tokens to make front-end developer to develop easily and move quickly in that phase. Designed more then approx 25+ components with variants.
IMPACT

Helping text
Addressed core user pain points using data-driven insights.
Collaborated with ATHME CEO Octavian on customer-focused design discussions. By analysing on-the-ground user data regarding sports event bookings, we identified key areas for improvement and mapped a comprehensive product blueprint.
Book any sports event effortlessly with just 4 simple taps
Streamlined the booking experience to ensure users can effortlessly and efficiently secure their favorite events.
PAIN POINT



Aligned both business goals and marketing strategies
My primary focus is empowering businesses to hit their revenue targets using data-backed marketing strategies.
Touch points
Boost user engagement on the home screen with targeted metric pushes, now powered by a built-in messaging feature.
Integrated top-banner ad placements within the app to generate new revenue streams for ATHME through external brand partnerships.
BUSINESS GOALS
GO PREMIUM
WITH ATHME
PLAY NOW


QUEST
Joined
0/10
Refer
0/1
Hosted
0/5
SOCIAL BUTTERFLY
bring in your very first friend to join an event
Warm-up 10
0/1
completed
Earn

100
REFER
PADEL IT
01/08/26

I can bring the extra ...
FOOTBALL LEAGUE
06/06/26

What an amazing event ...
OUTCOMES
Accelerated ATHME's growth through optimised monetisation, strategic ads spaces, and data-backed user engagement.
RESULT
4500+
DOWNLOADS
30+
COMPONENTS
MORE CASE STUDIES

HUMAN RISKS
B2B RISK MANAGEMENT PLATFORM
HumanRisks B2B Dashboard with AI Pattern Recognition & UX Optimization
50+
EFFICIENCY INCREASED
30+
COMPONENTS

PAYZAP
B2C & B2B FINTECH APP
Payzap Is On A Mission To Help Pakistanis Go Cashless!
APP
LAUCHING SOON
40+
COMPONENTS

PAYZAP
B2C & B2B FINTECH APP
Payzap Is On A Mission To Help Pakistanis Go Cashless!
APP
LAUCHING SOON
40+
COMPONENTS

HUMAN RISKS
B2B RISK MANAGEMENT PLATFORM
HumanRisks B2B Dashboard with AI Pattern Recognition & UX Optimization
50+
EFFICIENCY INCREASED
UX
FIXED
ATHME
B2C SPORTS APP
MOBILE APP WHERE SPORTS MEET COMMUNITY WITH 4500+ USERS
4500+
DOWNLOADS

Re-defined branding
For Version 3 I redefined the entire branding for ATHME. Introduced new color palette with improvised hues, tints and shades. Which gave a new identity to stand out in the market.
Designed entire new design system
Designed entire end to end tailored design system with labeled tokens to make front-end developer to develop easily and move quickly in that phase. Designed more then approx 25+ components with variants.
The game changer!
The first thing i always check if the product has a well defined base which is the most import variable to make an impact.
IMPACT

Helping text
PAIN POINT
Addressed core user pain points using data-driven insights.
Collaborated with ATHME CEO Octavian on customer-focused design discussions. By analysing on-the-ground user data regarding sports event bookings, we identified key areas for improvement and mapped a comprehensive product blueprint.
Book any sports event effortlessly with just 4 simple taps
Streamlined the booking experience to ensure users can effortlessly and efficiently secure their favorite events.



Aligned both business goals and marketing strategies
My primary focus is empowering businesses to hit their revenue targets using data-backed marketing strategies.
Touch points
Boost user engagement on the home screen with targeted metric pushes, now powered by a built-in messaging feature.
Integrated top-banner ad placements within the app to generate new revenue streams for ATHME through external brand partnerships.
BUSINESS GOALS
GO PREMIUM
WITH ATHME
PLAY NOW

QUEST
Joined
0/10
Refer
0/1
Hosted
0/5
SOCIAL BUTTERFLY
bring in your very first friend to join an event
Warm-up 10
0/1
completed
Earn

100
REFER
PADEL IT
01/08/26


I can bring the extra ...
FOOTBALL LEAGUE
06/06/26


What an amazing event ...
OUTCOMES
Accelerated ATHME's growth through optimised monetisation, strategic ads spaces, and data-backed user engagement.
RESULT
Strategy Around Business Goals And Market Needs

B2B RISK MANAGEMENT PLATFORM
HUMAN RISKS
B2B RISK MANAGEMENT PLATFORM
50+
EFFICIENCY INCREASED
UX
FIXED
ATHME
B2C SPORTS APP
Strategy Around Business Goals And Market Needs
4500+
DOWNLOADS
MORE CASE STUDIES

B2C & B2B FINTECH APP
PAYZAP
Payzap Is On A Mission To Help Pakistanis Go Cashless!
APP
LAUNCHING SOON
40+
COMPONENTS